Sony’s new home cinema projectors deliver HD quality movies, sports and games into the living room

Basingstoke, 02 September 2009 - Sony Professional has today announced it has further enhanced its range of home cinema projectors with the launch of the BRAVIA VPL-HW15 and the VPL-BW7. The new home cinema projectors are suitable for a variety of users, ranging from the home cinema enthusiast to armchair sports fans and gaming fanatics.

“We’re always looking to innovate and upgrade our home cinema suite of projectors to ensure we are offering our customers the very best in home cinema projection,” says Tak Nakane, Marketing Manager at Sony “And thanks to continuous engineering advances we can offer this for a price that makes HD available to a wider market than just the rich and famous.”

VPL-HW15

 

SONY BRAVIA VPL-HW15

With Sony’s Advanced Iris 3™ technology the VPL-HW15 projector delivers a picture quality which works like the human eye, responding dynamically to the level of light in each scene, and always selecting the optimum contrast. With a range of 60,000:1, Advanced Iris 3 can bring out the detail in darker sequences and prevent bright scenes from looking washed out.

Working alongside Sony’s Advanced Iris 3™ technology are three of Sony’s 1920 x 1080 SXRD panels – built to deliver a consistently superior image, produced across the entire screen. The combination of three separate panels of 1920 x 1080 resolution means that the VPL-HW15 projector can deliver over 6.2 million pixels, more than twice as many than available with other 720p HD-ready projectors. The BRAVIA SXRD technology also provides users with cinema-quality images by minimising the space between pixels for smooth and dot-less pictures. The liquid crystal cell of the SXRD provides faster responses which enhance the crispness and vividness of images, even fast-moving images from video sources.

The new VPL-HW15 is also equipped with the All Range Crisp Focus (ARC-F) lens which offers a 1.6x manual zoom and both vertical and horizontal adjustment, simplifying projector set up and helping users achieve a good picture in a variety of environments. And in order to generate a picture that is optimised both in the accuracy of the contrast and the precision of the colour reproduction, the VPL-HW15’s BRAVIA ENGINE 2 consists of eight separate stages of image enhancement – carried out in real time – each with a specialised function. The BRAVIA ENGINE 2 also incorporates full digital signal processing technology, to reproduce optimal, high resolution images from standard definition and HD signals. This further enhances the image quality, optimisation of contrast and noise reduction.

“The VPL-HW15 is the latest addition to the Sony BRAVIA SXRD Home Cinema Projector range and demonstrates our commitment to delivering HD-quality home cinema to the mass market,” said Nakane, “Delivering this new projector at an affordable price point doesn’t mean we’ve compromised in quality.”

VPL-BW7

 

SONY VPL-BW7

The VPL-BW7 has been designed to be placed anywhere in the home and can be connected to a PC, laptop or gaming console for a truly immersive experience.

Housed in a stylish yet light and portable body, the VPL-BW7 features a native WXGA (1280x800) resolution which is ideal for true 16:9 widescreen viewing of film and video and also boasts Sony’s 3LCD panel technology and a contrast ratio of up to 1000:1, delivering 720p HD resolution. In addition, the VPL-BW7 incorporates 12-bit 3D Gamma Correction circuitry to perform highly accurate gamma correction, achieving uniform image colour and brightness that extends right to the corners of the screen reproducing gradation in more detail.

The VPL-BW7 not only delivers a true widescreen home cinema experience, but offers gaming enthusiasts great flexibility when it comes to location, as moving the projector can be done seamlessly with Auto Keystone Correction. This allows the projector to be placed in different locations around the home without distorting the image.

“The VPL-BW7 brings HD quality into the home of any enthusiast and its affordable price tag means this could be the perfect gift for family and friends,” commented Nakane. “What’s great about this is that it can be moved from room to room, set up almost anywhere and, users are sure to be impressed by its vibrant colours and exceptional image quality, allowing for a truly cinematic experience in the home.”

For more information about Sony’s new range of home cinema projectors please visit: www.sonybiz.net